Search for digital marketing news on Google, and you will find that there are almost 2 billion results. Search for financial planning, and you get the same number. What does that mean for you as a financial advisor? It means that a lot of potential clients are searching for financial advice and that digital marketing is continually evolving.

So how do you tap into that vast market of prospects? You stay on top of the latest digital marketing trends with FMG Suite’s marketing blog specifically designed for financial advisors.

We created this comprehensive resource to provide financial advisors with the very best, most up-to-date marketing strategy information available. Backed by proven, field-tested research and experience, our extensive library of content features advice and techniques ranging from marketing basics to digital marketing news and trends.

When you make FMG Suite your digital marketing resource, you will find valuable information designed to help financial advisors connect with prospects and convert them into clients.

The Center of Influence definition and marketing strategies for financial advisors.

Top 10 Marketing Questions Financial Advisors Ask (and Straight Answers That Work)

Marketing for financial advisors doesn’t need to feel overwhelming. It just needs to work. Below are the top 10 frequently asked from financial professionals – and real answers pulled straight from an expert webinar. Whether you're building your first plan or fine-tuning your client funnel, these…

Social Media hooks

Hook Ideas to Get More Views on Your Next Social Post

Great content won’t go far if your hook doesn’t stop the scroll. And for financial advisors, creating a scroll-stopping social post isn't just about the information  – it's about how you open the conversation. Advisors across the industry are posting valuable insights, but many still overlook one…

ai for advisor business

3 Simple Steps to Get AI to Recommend Your Advisor Business

The other day, a financial advisor asked Samantha Russell: “How in the world do we get AI to recommend our business?” She answered right away and said financial advisors need to focus on three things: get reviews, build their reputation, and format their content using natural language and Q&As.…

texting for financial advisors

10 Proven Text Message Templates for Financial Advisors That Drive Results

Texting for financial advisors has shifted from being a novelty to a necessary part of client communication. Advisors now meet clients where they are: on their phones. Whether confirming appointments or updating them about market activity, texting offers speed, relevance, and impact.…

financial advisor texting

How Financial Advisors Are Crushing Client Communication (And You Can Too): The Complete Guide to Texting Platform Adoption

While 98% of text messages are read within 3 minutes, the average financial advisor email sits unopened for 6+ hours (Wealthmanagement.com). This communication gap is costing you clients, opportunities, and competitive advantage. Modern clients expect instant responses, but most advisors remain…

AI marketing tools for financial advisors

Top 12 Smart Marketing Tools for Advisors to Boost Efficiency

As a financial advisor, you're busy. We get it. With everything on your plate, there's little time left for marketing – let alone designing campaigns, editing videos, or writing newsletters. That’s where marketing tools for financial advisors come in. These AI-powered assistants help streamline…

Image wit 5 stars resembling a review

The Latest FMG Reviews and Testimonials

Like any business, we at FMG love it when our clients share their experience. Each review allows us to collaborate, make adjustments and better ourselves as a business and people. The more feedback we receive, the more we can continue to improve. That’s why we’d like to share this blog that will…

Client Event Idea for Financial Advisors

Plan Your Client Event in 2025: How to Host Successful Events that Generate Quality Leads

Client events are evolving in 2025, offering unparalleled opportunities to connect with clients, strengthen relationships, and drive quality leads. Whether you’re hosting virtual webinars or in-person gatherings, the right approach can transform your client event into a lead-generating, referral…

Marketing for financial advisors

How Successful Advisors Plan for 2025: Marketing for Financial Advisors

In the competitive financial industry, staying ahead means mastering client engagement and refining marketing strategies. Marketing for financial advisors in 2025 will require a sharp focus on effective communication, personalized client experiences, and smart use of technology. Advisors who adopt…